The 4 Responses to Big Shifts

About every decade or so there are shifts. Big impacts land which affect personal and business domains. For some people its good news and for others not so.

I personally think this is part of a universal life cycle which encourages evolution. I also think that big changes are happening more often due to advances in technology and because of environmental and ecological challenges which are reaching critical threshold points.
I would suggest that the current situation – in the middle of a pandemic – is only a small wave within bigger ones to come , unless we dramatically transform our intentions, modus-operandi and social systems.
I’ve observed these responses in clients and often a mix of all four and this is how I explain it.
We have four basic operating systems, thinking, doing, feeling and sensing/communicating. Individually we have preferences for some over the others. But we are able to use all four with self awareness and training and need a blend. This is our evolutionary advantage to work as collaborative groups.
Our basic intelligences become archetypes. In paleolithic times it was probably Hunter/Gatherer- Shaman/Scout. Nowadays in business leadership we call them Entrepreneurs/Coaches- Managers/Founders. But again, we can utilise all these operating systems if we’re situationally and self-aware enough to realise what operating system is required and when.
So when we experience change, it’s a good idea as a leader to understand the paradigm you’re in and where the next paradigm will take you and what you need to do to thrive.
Before COVID we all operated within particular societal and personal paradigms. Now we’re not. We’re having to respond to what’s happening. Here are the four responses that we’ll see.

Collapse

Some sectors like hospitality are experiencing a collapse. With the best will in the world, the pandemic is going to be here for the rest of 2021. It’s not likely that some industries will ever come back the same, if at all. When that happens all is not lost, there is potential within the people which can be re-directed. Firstly, it needs acceptance of reality and as Buckminster Fuller advised:

Don’t Fight the Existing Reality,

Create a New One Which Makes the Old One Obsolete

It then needs a Founder mentality to create new ideas and bring together people with renewed purpose. People can re-organise, make new connections and create something new. Much like the mythically Phoenix, rising from the ashes they’re often a lot more resilient after experiencing post-traumatic growth.

Consolidate

Some people and industries will find themselves in the enviable position of being able to consolidate their position. This time around, the circumstances have suited the incumbent and they’re able to reap a fine harvest, push ahead of their competitors and even aquire some of them.
For them, they were in the right time at the right place. They’ll probably carry on their modus-operandi by managing the basics well. It would be prudent to remember that whilst they’ve been fortunate this time around, next time, and there will be a next time, the paradigm shift might not be so accomodating and smaller competitors may leapfrog ahead of them. It would be useful to remember:

All Glory is Fleeting

Change

When shifts occur, some people will find themselves not in collapse or consolidate but in a fight for their lives. This is when the manager will make changes and prune the organisation looking to cut costs. The entrepreneur also comes back into their own and motivates the team to tackle the challenges head on. Of course:

Lessons are Repeated

and it will often need more than change to survive in the long term. There maybe a need for some radical transformation and creativity.

Create

Whenever there is a crisis there will also be equal and new opportunities. But it will take a Founders mindset to spot the:

Diamonds in the Dirt & the Gold in the Grit

Then it will take a collaborative and highly engaged team to bring the new ideas, products and services into existance. They will become the foundation for a new paradigm and may even become the next dominant players, utilising all the latest technology and achieving more with less.
We’ll probably find that we’re implementing more than one of the four responses mentioned. This is when leadership skills are important. Leaders must rise above the storm and get clarity on the situation, then leverage the potential of the situation and people.
If you need a sounding board to help you get clarity, get in touch
Martin Murphy – Catalyst

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